Persuasive Technology
Amberlight's extensive collection of HCI and design texts are freely available to our clients, partners and friends. Contact us for more information.
HCI Design | Usability Testing | HCI Consulting | Mobile & Handheld Usability | Web Usability | General Design | Psychology | Accessibility | Information Architecture | Localisation and Cross-Cultural Design | Persuasive Technology | Software Engineering | Gaming, Fun and Interactive Entertainment
Communication and Emotion
Designing Persuasive Websites
Influence
Sophisticated sales and marketing tactics use well-established persuasive principles. In this classic text, Cialdini introduces these principles, how to spot them, how to apply them and how to resist them!
The Persuasion Handbook
From Interactions to Transactions
Persuasive Technology
B.J. Fogg of the Stanford Persuasive Technology Lab introduces the field of captology: the principles which govern technologies that are used to change users' behaviour and attitudes.
Mass Control: Engineering Human Consciousness
Get Anyone to do Anything
Affective Computing
Picard introduces the arguments and theoretical foundations for computers which can recognise, and empathise with, users' emotional states.
Why We Buy
The Manipulated Mind
Winn shows how social conditioning and our own emotional needs make us susceptible to subtle influence.
What's New
Amberlight unveils new look offices
Amberlight has revealed their new-look offices including state-of-the-art equipment for viewing and recording tests.
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